Crystal Peterson is Neustar’s Director of Registry Services & Global Channel Management where she is responsible for overseeing the growth of some of Neustar’s most prominent domain name products, including the .biz, .CO and .US Top-Level Domains. Most recently, Crystal has been instrumental in the highly successful launch of .nyc domain names, playing a pivotal role in positioning .nyc as the world’s largest geographic-based new Top-Level Domain. Traveling more than 100,000 miles each year, Crystal forges some of the company’s most strategic registry partnerships while cultivating relationships with registrars and resellers in all corners of the globe. Amongst her many roles prior to her position at Neustar, Crystal handled the Global Sales and Channel Marketing for the .CO domain which launched just over five years ago with great success and reaching over 1 million domains under management in less than one year with the exciting announcement of .CO’s more than 2 million domains in January 2016. She has also been the Marketing & Communications Manager for Public Interest Registry, which manages the .ORG Top-Level Domain. But just as with most successful professionals, there is more than meets the eye with Crystal. Along with a wealth of experience in marketing and administration, Crystal has performed with multiple professional dance organizations across the United States and has served the community by assisting individuals with developmental disabilities. A cornerstone of the Neustar Registry Team, Crystal Peterson continues to push the company to new heights, one domain name at a time.